Seguro Directo is awarded as Escolha de Excellentia 2023


Seguro Directo
José Borralho (Consumer Choice) delivering the 2023 Choice of Excellentia Award to Gustavo Barreto (Direct Insurance – Ageas Group)

































Escolha de Excellentia Award evaluates and rewards the best that exists on the market, in terms of customer-oriented management. Distinguishing brands, which occupy the first sectorial places in the National Index of Performance and Customer Centricity Management, a ranking on management practices centered on the customer.


Hugo Julião, Channel and Digital Marketing at Grupo Ageas Portugal highlights that, for Seguro Directo, customer satisfaction with the service provided is fundamental and adds “It is for them that we develop our products and solutions and it is based on this premise that we work, on a daily basis, in order to be able to keep up with all trends and Consumer behavior.”.


Seguro Directo is one of the most costumer-centric companies in Portugal. In addition to satisfying its customers, Hugo Julião says that “Employee satisfaction is also a very important factor for us, and proof of this is that the brands that won this award are the ones that best completed the attributes required and valued by the Employees themselves, through of questionnaires answered online.”


Escolha de Excellentia Award, promoted by Consumer Choice and developed in partnership with PSE, is the only one in Portugal that recognizes companies that stand out for their Customer Centric performance.




Discover Escolha de Excellentia Award:

Escolha de Excellentia


escolha excellentia logo